• VINSIGHTS

    International demand for UK talent

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    June 2018

    The world is your oyster - International demand for UK talent

    Matthew Vohs is one of the co-founders of Vohs and Coi s looking after senior and executive roles within the UK and internationally, working closely on key positions with well-known brands and retailers.

    The UK fashion retail market operates in a league of its own. While brands and retailers in most countries are already starting thinking about what to put on the hangers in twelve to twenty four months time, the UK market has driven a change to allow retailers to operate closer to a just in time model, able to switch production (with the help of suppliers) to meet demand in sizes and colours of lines that sell well while avoiding oversupply (and therefore waste) in those where demand doesn’t meet expectations. It’s an ability that every brand and fashion retailer around the world looks to emulate and for those in mid to senior level merchandising and buying positions in the UK it means that the world is their oyster.

    Why the UK is a world leader

    While in many countries fashion labels are prevalent, the UK is dominated by large retailers. Retailers look to meet consumer demand with Primark, Next, George, Tesco, New Look and River Island (among others) dominating our high streets in part because they are so good at this. On the other hand, fashion labels look to shape consumer demand, essentially dictating what will be popular and so haven’t built up the same ability to be responsive.

    Over the last thirty plus years the UK fashion industry has become ever more sophisticated and responsive. UK retailers set extremely high standards and have invested heavily in merchandising systems, processes, manufacturing, training and developing supply chain relationships. The resultant ability to manage stock quantity and quality together with the speed with which clothes can be merchandised in store is unparalleled. The stories of imitations of designer dresses being in high street retailers within a fortnight of them appearing on the catwalk are well known and foreign chains are taking note. The UK trading model has become key and the talent invariably lies within the UK retail industry.

    What are the opportunities? 

    Buyers and Merchandisers at the mid to senior level are particularly in demand, however anyone with a good understanding of the supply chain and a robust network will be attractive to retailers and brands abroad.

    Abroad where? The Middle East, South Africa, Australia and Western Europe are all pro-actively looking to attract UK talent. If you want to broaden your horizons then the opportunities are out there.  

     If you would like to find out more, please get in touch with Matthew – matthew@vohsandco.com or 0203 668 1466.

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    15/01/20

    Denim Production - YOUR Way Forward...

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    December 2019

    We've got the 2020 vision!

    As we wave goodbye to the last decade, we welcome 2020 of what V&C believe to be a positive and exciting start to the next decade. With Sustainability and Digital being at the core of our business focus. It is moving to reminisce on how many iconic brands have left our high street due to the retail apocalypse, those include Mothercare, Jack Wills, Karen Millen, East and Bon Marche – to name few. This creates opportunities for the new brands to step up and deliver innovation and style to the ever-changing retail landscape, most of whom are incorporating sustainability, recycled and organic fabric development into their collection, seeing the evolution of sustainable brands such as Veja, Raeburn and others. V&C continues to grow it’s event side of the business that have included content rich and exciting topics in collaboration with Google and Facebook for the digital side and launching Sartex/Denim House collaboration for the Sustainable Denim production. It is apparent, due to the successful attendance of these events, that UK brand and retailers continue to explore and grow their business through ecommerce and drive their sustainable action plan as the consumer become mindful on environmental issues – a paradox in itself. Our digital growth both in terms of recruitment and our Digital Marketing Services across PPC and Paid Social delivers excellent returns and campaigns for our retail partners. The UK seems to be ‘Online - all the time’ with the average British household now owning a staggering 7.4 internet devices. Our Digital event in November 2019 partnered with Michelle Capp (Head of UK Retail at Facebook and Instagram) where we discussed how brands can drive traffic to their websites through the power of social media, PPC and SEO. Brand awareness is key, all brands have a story to tell - it’s just how you tell it! We look forward to the start of 2020 for many reasons, in January we have our new event scheduled around Sustainability, we have new brands on board to start the digital campaigns and we have lots of fantastic new opportunities for our candidates across all retail sectors from Technical, Commercial, Buying and Merchandising.  V&C wish all our clients and candidates a very Merry Christmas a happy, healthy and prosperous New Year!

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