• VINSIGHTS

    Setting up a UK Sales, Design and Technical Office

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    November 2018

    The Brief

    One of the largest manufacturers of soft separates (wovens and jerseys) out of Vietnam approached us to advise them on setting up a UK sales, design and technical office.

    Their objective was to establish a vertical route to marketing the UK enabling them to fast track their penetration of the high street retailers and brands. The office would provide a reassuring presence in the UK to enable a faster and more personal response, as well as facilitating quality assurance and competitive pricing.

    The owners of the business retained us exclusively to fill three roles: Technical Director; Design Director; and Head of Sales.

     

    Our Approach

    Having worked on the supply side of the industry we have an excellent understanding and network across fabric and garment productions.

    We knew that to persuade the high flying candidates we were targeting to leave existing roles at big players we needed to excite them about the potential of a company they had never heard of.

    We worked closely with the client to develop a detailed job specification that reflected their vision and ambition for the UK and globally as well as building a compelling remuneration strategy. This process was closer to due diligence than a typical client briefing so we could provide assurances about our client’s commitment to their UK operation to candidates we were asking to leave secure roles where they were happy and thriving.

     

    The Outcome

    We met and interviewed the applicants for the three roles before shortlisting three Garment Technologists, six Design Directors and three Heads of Sales. Because we were working with the client on an exclusive basis we were able to focus on identifying candidates who would work together to create a culture and senior management dynamic that would shape a successful and sustainable business.

    The shortlisted candidates met with the newly appointed Sales Director and then the Vietnamese owners of the business before three offers were made. We identified an outsourced HR provider to support the new business structure and provide appropriate contracts for the successful candidates all of whom accepted the offers. The process took under four months from start to finish.

    With all successful applicants in situ the UK arm is going from strength to strength forging meaningful relationships with key retailers and brands and is intent on further strengthening the team.

     

    What the client said:…

    ' Nicole and Matthew Vohs gave us incredible support and advise during the recruitment process. Nicole and team worked with us every step of the way in filling these crucial roles and supplying support that extended beyond the recruitment. They partnered with us closely in those first few months and still remain a vital extension to our business. '

    Sally Watts
    Sales Director
    Concept Clothing UK

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    15/01/20

    Denim Production - YOUR Way Forward...

    Did you know… Denim laundries are one of the highest polluting facilities on the planet. 3 – 4% of a factories production is waste. UK is predicted to buy 87 million pairs of jeans this year SO… The UK Retail needs near-shore flexibility to reduce over production and respond to the market’s needs. About 70L litres of water is what it currently takes to finish one pair of jeans. This can be reduced down significantly to 5 Litres by companies like Sartex. Within 5 years jeans will be able to be created with only 100% recycled water through the Ozone or harvested rain water.   The fashion industry is unable to continue the way it is going and is desperately looking for more sustainable means to suit the needs of the consumer. Denim is one of the most contaminating industries and over 10% of global greenhouse gas emissions are created by the fashion industry. Waste garments represent about 3-5% of every factory's inventory. Asia production is planned 6 months in advance and Turkey (the main close to home supplier of denim) lead times for repeats are 3-4 weeks. This gives little flexibility for companies to react to consumer trends. Subcontracting is still rife in many countries due to large demand. Visits to factories are infrequent and checks made on factories are often done by 3rd party services - Sartex are completely verticle from Inspection of Fabric, Laying, Cutting, Confection, washing and finishing all in Monastir. Retailers are under a considerable amount of pressure to meet ethical and environmental targets. £140 million of clothing goes into landfill each year – washing garments in the UK will reduce over production and waste. We are working to help sustain and introduce better alternatives to Denim production which of all the garments manufactured worldwide utilizes the most water, waste, chemicals and energy, as such we are launching the Sartex/Denim House services here in the UK - already working with UK brands Fat Face and Whistles as well as Global brands from 7 for all Mankind, Diesel, Replay to Boss amongst many others. Using organic, sustainable and recycled fabrics together with their advanced eco production. Sartex/Denim House have committed multi-million Euro investments in their incredible facilities in Monstir, Tunis. From Jeanologia and Tonello’s state of the art Ozone and Laser machineries to their Water treatment plant that recycles 70% of used water back into the factory and the balance clean enough to enter the Tunisian water system. Sartex/Denim house’s senior management team will be showcasing their new innovative developments, processes and commitment to Sustainable Denim in person on the 21st January 2020 – for more information about attending contact shelley@vandc.uk #commitedtosustainaibility

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    December 2019

    We've got the 2020 vision!

    As we wave goodbye to the last decade, we welcome 2020 of what V&C believe to be a positive and exciting start to the next decade. With Sustainability and Digital being at the core of our business focus. It is moving to reminisce on how many iconic brands have left our high street due to the retail apocalypse, those include Mothercare, Jack Wills, Karen Millen, East and Bon Marche – to name few. This creates opportunities for the new brands to step up and deliver innovation and style to the ever-changing retail landscape, most of whom are incorporating sustainability, recycled and organic fabric development into their collection, seeing the evolution of sustainable brands such as Veja, Raeburn and others. V&C continues to grow it’s event side of the business that have included content rich and exciting topics in collaboration with Google and Facebook for the digital side and launching Sartex/Denim House collaboration for the Sustainable Denim production. It is apparent, due to the successful attendance of these events, that UK brand and retailers continue to explore and grow their business through ecommerce and drive their sustainable action plan as the consumer become mindful on environmental issues – a paradox in itself. Our digital growth both in terms of recruitment and our Digital Marketing Services across PPC and Paid Social delivers excellent returns and campaigns for our retail partners. The UK seems to be ‘Online - all the time’ with the average British household now owning a staggering 7.4 internet devices. Our Digital event in November 2019 partnered with Michelle Capp (Head of UK Retail at Facebook and Instagram) where we discussed how brands can drive traffic to their websites through the power of social media, PPC and SEO. Brand awareness is key, all brands have a story to tell - it’s just how you tell it! We look forward to the start of 2020 for many reasons, in January we have our new event scheduled around Sustainability, we have new brands on board to start the digital campaigns and we have lots of fantastic new opportunities for our candidates across all retail sectors from Technical, Commercial, Buying and Merchandising.  V&C wish all our clients and candidates a very Merry Christmas a happy, healthy and prosperous New Year!

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