• Matthew Vohs


    I’ve worked in the fashion and retail industry for over 20 years. 

    From textile and garment supply through to managing a womenswear retail and concession business with over 65 outlets nationwide.

    This experience gives me a deeper understanding of our candidates and the roles they progress into. 

    It’s the reason I’ve built loyal and lasting relationships with some of the best retailers around the world.

    Today, as owner and director of V&C, I continue to bring this passion and professionalism to every client.



    Buying, Merchandising & Sales

    Senior Merchandiser

    £55,000 - £60,000

    We have an exciting overseas opportunities for a dynamic Russian Speaking Merchandiser to work within a growing international fashion brand.

    This merchandise position reports into the VP of merchandising within an important department of the business and is responsible for a large OTB.

    Working closely with the buying department providing support and direction on strategic/commercial decision making within a very fast paced environment.

    Good trading aptitude required with relevant retail merchandising experience.

    Skills and Experience


    Work closely with buying and design to build the range and ensure ‘newness’ through the chain, incorporating previous season’s experiences into the new department strategy.

    Maximise store sales and profit through effective grading and branch merchandising taking into account differing store profiles.

    To review WSSI’s regularly with the AM and then decide on appropriate action

    Plan promotions in line with the promotional calendar, the division and the company through working with Trading Control.

    Undertake competitive shops understanding the competition in terms of product, price, colour, styling, promotions, and store layout etc. monitoring current and future trends. Also regularly visit stores to gain customer feedback and have relationships with key stores to maximise department performance.

    Present new seasons’ strategy and ranges to all sales managers, personal shoppers and sales associates alongside the buyer in  divisional training days, highlighting features and benefits of new product launches.

    Work with the Buyer to present store CV’s in a commercial and exciting way.

    Ensure that the range is constructed to deliver and drive optimum profit and sales for the department balancing price architecture, core/fashion product, customer profile, supplier profiles, colour and size mixes throughout the chain.

    Present the ranges to the international merchandising team to promote sales through the international partners and to the direct team to promote sales growth via the UK, ROI and European websites.

    Manage the Open-to-Buy, reviewing risk and potential sales opportunities through identifying trends’ and managing mark-downs.

    Manage intake to ensure that all dept and divisional objectives are achieved.

    Manage all stocks and availability targets within set parameters.

    Manage the allocation team to ensure allocations are accurate and timely.

    Responsible for Assistant Merchandisers’ training and development.

    Responsible for managing sales plans, store space and selecting online and in-store product.

    Work with Buyer on online exclusives from existing and new collections.

    Manage profitability through joint promotional activity in line with the clients trading calendar.

    Regularly review supplier performance, and confirm forward planning with briefs and shapewear suppliers.

    Manage rolling greige programme on key categories to maximise flexibility and allow for in season repeats.

    Administer the critical path with the buyer and design through management of the buying calendar and ensuring decisions are communicated to suppliers in good time.


    Career History in Merchandising from allocating through to merchandising

    Excellent use of WSSI

    The ability to relocate

    Good trading ability

    Excellent communication skills

    Matthew Vohs
    Buying, Merchandising & Sales

    Senior Allocator


    We are working on an exciting opportunity for a dynamic and commercial Senior Allocator to join a fast fashion International brand that has a store count of over 900 stores Globally covering multiple categories across woman's wear.

    This is an ideal role for anyone who has a good level understanding of allocating and  is looking to pursue a career in Merchandising with excellent career opportunities, the experienced team will be responsible for developing and nurturing the successful candidate.


    Key Responsibilities:

    Stock performance analysis and reporting

    Weekly stock replenishment on WSSI

    Distribute stock to the online and retail channels

    Run stock reports on a weekly basis

    Flag sales opportunities to the Buying and Merchandising team

    Updating stock management systems including managing stock levels across all stores and on the back

    end of the website and updating pre-order date

    Review monthly allocation strategy with the product development / buying team

    Review and reorder quantities and  propose actions to ensure stock levels are set

    maximize sales across all channels and stores

    Manage and update purchase orders into the business

    Report on purchase order arrivals


    Skills and experience

    Intermediate to advanced Excel skills

    Familiar with WSSI

    Numerical with great attention to detail

    Good with analysing data from different sources

    Organised and proactive

    Minimum 2-3 years’ experience as allocator desirable

    Matthew Vohs
    Buying, Merchandising & Sales

    Allocation and Planning Manager


    Our client, a successful International brand based in Central Europe  with a large footprint of  900 plus stores across Europe/Worldwide and are recruiting  Allocation and Replenishment Manger to join their fast growing business, one that is currently experience exciting growth across Europe. The successful candidate must have a proven track record of sales in Bricks and Mortar allocating, branch merchandising and stock replenishment , understand fast fashion and have the ability to trade across all categories of the business 

    The position is very much process and analytical in particular across inventory control and reports into the Merchandising department and is responsible for managing a team of 6  and working closely with the Buying teams as well as other internal teams.



    Develop bottom-up sales inventory plan, following financial and retail targets.

    Manages stock inventory through all sales channels, to optimize stock level and allocation across the business

    Work with Inventory Management to ensure consistent in-season allocation replenishment, and recommend profitable inventory decisions.

    Partner with Product Managers to manage product lifecycle.

    Conduct quantitative analysis and insights to optimize profitability.

    Create reporting tools and basis for in-season follow-up.

    Review monthly forecast reconcile against plans.

    Manage in-season profitability to achieve or exceed seasonal performance.

    Replenishment: Ordering all articles allocated to your portfolio: placing orders with suppliers, monitoring order status, solving inbound issues

    Inventory management: Being responsible for the availability of all articles and controlling stock levels (i.e. avoid overstock and out-of-stock situations)

    Supplier logistics performance evaluation: Monitoring and improving replenishment relevant KPIs in cooperation with purchasing (delivery punctuality/accuracy/quality, lead times, etc.)

    Negotiation: Taking part in meetings with suppliers and negotiating better logistics conditions

    Relocation management: Monitoring demand for relocation of stock, managing needed relocations

    Leading projects to optimize processes inside the department as well as involving other departments.



    Manage a team of Replenishment Analysts by creating a collaborative results oriented environment

    Support the career development and skill development of teams to ensure job satisfaction, retention, and future talent development

    Implement consistent and profitable pre- and in-season replenishment strategies and practices

    Lead teams to maintain adequate inventory level across Academy's channels to drive sales, in stocks, and service customers

    Manage new store process to ensure that new stores open with adequate levels of inventory

    Manage the decision making process around determining which allocation method to use for each style 

    Provide effective team management and leadership approach in driving continuous improvements and innovation to drive higher predictable results

    Balance workload priorities across departments to ensure successful execution of inventory management

    Foster effective store communication as it pertains to quantity and service levels

    Develop a thorough understanding of Academy policies, procedures, and safety rules

    Duties may change; team member may be required to perform other duties as assigned

    Minimum 5 years of previous experience

    Management experience.

    Bachelor’s Degree in business.

    Strong analytic mind set with a passion for inventory control 

    Excellent Excel skills, data bases knowledge and SAP user.

    Fluent English

    Proficiency with SAP, Excel, Word, Access, Oracle RMS, and Lotus Notes (or a comparable email system)

    Matthew Vohs
    Buying, Merchandising & Sales

    Junior Merchandiser


    Our client are a successful International brand based in Central Europe  with a large footprint of  900 plus stores across Europe/Worldwide and are recruiting a Junior Merchandiser to join their fast growing business, one that is currently experience exciting growth across Europe .

    The successful candidate must have a proven track record of sales in Bricks and Mortar merchandising, understand fast fashion and have the ability to trade commercially across the Sportswear/Performance and Leisure Sector

    The position  reports to the Head of Merchandising and is responsible for managing a small team and working closely with the Buying teams as well as other internal teams.


    Key Responsibilities:-

    Setting up budgets for each quarter with the Merchandiser

    Recommending width and depth of options planned for each quarter in line with demand

    Managing and analysing product size ratios

    Building and managing the WSSI with the Merchandiser

    Working and overseeing allocators by catagories

    Managing slow sellers and recommending any stock transfers out:

    Liaising with the Merchandiser to ensure appropriate levels of stock within season

    Providing the buying team with a clear merchandise framework and plan so they can build and select the product assortment

    Understanding sales/profit plan and the implications of current trading

    Reviewing commitment and best/worst sellers then highlighting risks and opportunities to the Merchandisers

    Identifying and costing markdown recommendations to review with the Merchandisers

    Carrying out weekly performance reports to support the Merchandisers with current trade for the weekly merchandising meeting meetings

    Recommending clearance strategies to reduce the level of old stock


    Key skills:-

    At  least 3-years' proven merchandising experience within a fashion retailer

    Strong commercial acumen with excellent analytical and numerical skills

    Enjoys working collaboratively, as part of a team and building strong working relationships

    Knowledge in SAP (BW), advanced Excel skills

    Is self-confident, fun and passionate about retail and merchandising.

    Thrives in a fast-paced, dynamic and fun environment

    Matthew Vohs

    European Sales Manager

    An exciting opportunity for an International  Senior Sales Manager to join a large reputable womenswear supplier covering woven, printed and plain soft separates working with sustainable and organic products such as organic cotton, recycled polyester, EcoVero and organic linen garments with young fast fashion retail brands in Spain and looking to develop their presence in Europe.

    Key Responsibilities: -  

    Motivating and driving the team, ensuring targets are met.
    Keeps track of team KPIs especially contribution and achieved gross margin.
    Ensures a high level of pro-activity and urgency during the sales process.
    Preparing Monday sales meetings and sharing retail feedback and newness relevant teams can trade from.
    Selling styles to the customers and negotiating prices and delivery terms.
    Able to re-negotiate terms if a problem arises.
    Monitoring in-store performance and reacting promptly to rates of sales and customer feedback.
    Trading within season and keeping the lead with emerging trends and fabrications.
    Tracking orders and providing year on year on a customer bases for purpose of budget capacity planning.  

    Key Requirements: -  

    Min 6 years with excellent sales history in sales.
    Managing margin and contribution efficiently.
    Strong presentation and communication skills.
    Able to negotiate with clients, suppliers and factories.
    Training, motivating, coaching and influencing others.
    Highly organised.
    Able to build and maintain strong relationships.
    Can easily coordinate with other departments.
    Fluent in Spanish and English.

    Matthew Vohs
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